PHPMySQLJavaScriptjQueryHTML/CSSЯндекс СплитSEO
GUSTI — Official Online Store of a Canadian Kids’ Outerwear Brand in Russia
An online store on a custom PHP engine: 340+ products, age-based product finder, filters, instalments via Yandex Split, one-click purchase, blog and size charts.
- 340+
- products in 4 sections
- 1 клик
- quick order and Split instalments
- 2017
- the store has been running since
The task
Give parents a fast way to pick and buy children’s winter clothing: find the right item by age and gender, see sizes and membrane specs, pay in instalments or order in one click — from a phone as well as a desktop.
What I did
- Catalog of 4 sections — outerwear, accessories, footwear, fleece and thermal underwear — split by boys/girls with filters by brand, gender, age and colour
- "Help me choose" block on the home page: a quick product finder by the child’s age and gender
- Product card: photo gallery, size grid, stock status, Yandex Split instalments, "Buy in 1 click", promo codes and loyalty points
- Cart, wishlist, account, delivery across Russia with next-day dispatch and free fitting
- Blog, size charts, FAQ, promotions and "where to buy" pages — content the store team edits itself
- Yandex.Metrika e-commerce, address suggestions and mobile layout
Result
Live at gusti.su. Parents pick clothing by their child’s age in a couple of taps, pay in instalments, and the store runs its catalog, promos and blog on its own.
Screenshots
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