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KRAL — Auto Parts Store Redesign, 6,000+ Products
Redesign of a B2B truck and heavy-equipment parts store on 1C-Bitrix: 6,279 products in 173 sections, search by part number, wholesale conditions and a mobile version.

- 6 279
- products in catalog
- 173
- catalog sections
- B2B
- wholesale, legal entities only
The task
Give a working wholesale store a modern face without losing its catalog, orders or search rankings — and make it usable from a phone, where most buyers now come from.
What I did
- New homepage: promo slider, popular categories with product counts, B2B conditions block
- Catalog rebuilt on existing Bitrix infoblocks — 6,279 products and 173 sections kept intact
- Search by name, code, part number and brand; filters by vehicle brand
- Product card with availability, wholesale prices for legal entities and quick order
- Callback and "wholesale buyers" forms with requests going to the sales team
- Full mobile layout: catalog, search, cart, one-tap call
- Rolled out as a parallel /new/ version — the old site kept selling during the redesign
Result
The new version is live at kral-msk.ru/new. The catalog, orders and SEO history are preserved; buyers get a fast, mobile-friendly store and the sales team gets requests straight from the site.
Screenshots




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